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Bangladesh

ORSaline-N Rebrands as 'SMC ORSaline' with New Look

Sunday, 18 May 2025 , 08:03 PM

World's No.1 ORS brand, ORSaline-N, is now available as 'SMC ORSaline' with modern, contemporary, and distinctive new packaging. 

This pack commemorates SMC's 50th anniversary embodying the legacy of innovation and impact of saving millions of live over five decades.

SMC ORSaline is still very much relevant & preferred choice to millions of Bangladeshi consumers as remedy from dehydration caused by diarrhea and other conditions like vomiting, physical exhaustion, sweating, or heat stroke. It’s WHO approved recipe that quickly rehydrates the body, restoring vital electrolytes and fluids.

A press conference was held to reveal the new pack at 12:00 PM on May 18, 2025, at the Head Office of SMC. The new pack was unveiled by Mr. Waliul Islam, Honorable Chairman of SMC, Managing Director and CEO of SMC, Managing Director of SMC Enterprise Ltd along with senior officers of SMC.

Mr. Sayef Nasir, Managing Director of SMC Enterprise Ltd, said, The exciting & distinct pack of SMC ORSaline manifests SMC's commitment to keep the world #1 brand contemporary & relevant to its millions of consumers through continuous improvement. We commit to keeping the SMC legacy alive, as we take the Leap ahead to build a prosperous future; together, with the exuberance of our achievement of last 5 decades.

Mr. Toslim Uddin Khan, Managing Director and CEO, SMC said, All SMC initiatives, including the rebranded new-look packaging, mission to improve the wellbeing of millions of underprivileged women, children and families of Bangladesh.