Dhakaবুধবার, ২৮ মে ২০২৫

Bangladesh's POP5 Partners with by The Network for Global Reach

Rtv News

Thursday, 08 May 2025 , 02:06 PM


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Photo: Collected

POP5, a purpose-driven full-service agency, is proud to announce its partnership with by The Network (bTN), a global collective of independent creative agencies committed to push the boundaries of creativity.
Although only 8 months old, POP5’s team brings decades of combined experience, having worked with major local and global brands and earning numerous awards throughout their careers. In just a short period, POP5 has built a growing roster of 13 clients, most notably in the fields of FMCG, real estate, banking, electronics, and construction. 
Through the partnership with bTN, POP5 will be connected to a community of 27 independent agencies worldwide, sharing resources, talent, and strategic guidance. The network’s Creative Council — comprising some of the world’s top creative leaders — drives a strong culture of excellence, innovation, and creative bravery across all member agencies.
As an agency, POP5 has already made a mark with notable campaigns, including Meghna Cem launch, PlotFarming, Wall of Change, Virtual Shaheed Minar, the Plastic Monster, and more. These campaigns showcase POP5’s unique ability to create both purpose-driven and creatively outstanding work.
John Mescall, Global Creative Chair of by The Network, said:
"We take on creative and purpose-driven agencies — and POP5 ticks all the boxes. We’re thrilled to be working with them and excited to see what we can build together."
Masud Parvez, Chief Creative Officer of POP5, added:
"At POP5, we believe great creativity must serve a greater purpose. Joining by The Network allows us to stay fiercely independent while plugging into a global creative powerhouse that shares our values. We are excited for what lies ahead."
Akram Hossain, Chief Creative Officer and long-time collaborator with by The Network, said, “Our dream was to build an agency capable of world-class work. POP5 is that dream realized.”
Though relatively new in Bangladesh, POP5 has already proven that bold ideas and clear vision can make a global impact. Now, as part of by The Network, this collaboration marks a significant step forward for the country’s creative industry. The world is watching to see how far Bangladeshi creativity can go.

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